Bill Belichick made some baffling decisions in his team's loss to Wake Forest on Saturday afternoon, but his explanation following the game somehow made the decisions look even worse! ⬇️

UNC is definitely happy they won't have to face this guy ever again. More on Demond Claiborne in our lessons learned following North Carolina's impotent loss to Wake Forest.⬇️

Fairfield asked for a fight, one that North Carolina was willing to bring the physicality to win. The Tar Heels wrapped up their trip to Las Vegas with a victory over the previously unbeaten Stags. Our recap can be found below. ⬇️

New UNC basketball commit shares an awesome reason for choosing the Tar Heels. ⬇️

The UNC women's basketball program has some business to take care of before leaving Las Vegas! Our game preview for tonight's matchup with Fairfield can be found below. ⬇️

The UNC basketball program secured a blowout victory over NC Central on Friday night, but there is still a ton of room to grow for this team. We discuss our lessons learned from the win below. ⬇️

WAKE UP IT'S GAME DAY! The UNC football program heads to Winston-Salem for an in-state conference clash with the Wake Forest Demon Deacons! #GoHeels #BeatWake

Was there ever a doubt? Your Keeping It Heel Player of the Game for the win over NC Central is freshman forward Caleb Wilson!

An explosive second half helped guide a blowout victory for the UNC basketball program on Friday night in Chapel Hill. Our recap ⬇️

Tar Heel fans are going ALL IN on helping Hubert Davis and the UNC basketball program in their recruiting efforts! 🫡 ⬇️

Here’s your daily Caleb Wilson dunk highlight!

Same starters for the UNC basketball program this evening! #GoHeels

With the Bill Belichick rumors to the New York Giants heating up, the current Tar Heels head coach released a statement that some definitely didn't expect. 👀 ⬇️

With Seth Trimble on the mend, UNC needs these 3 players to step it up to fill the void. ⬇️

GOT 'EM! The UNC basketball program has secured a commitment from Class of 2026 four-star forward Maximo Adams! Read more below ⬇️

Five-star point guard Dylan Mingo wasted no time sharing photos of the immaculate views of Chapel Hill during his early visit to North Carolina. ⬇️

WAKE UP IT'S GAME DAY! The UNC basketball program continues non-conference action as they host NC Central for some late-night action at the Smith Center! #GoHeels #BeatNCCentral

We're officially 24 hours away from tip-off! Hubert Davis and the Tar Heels look to improve to 4-0 for the first time since 2023-2024 when they host NC Central in a late-night non-conference clash at the Smith Center. Our game preview is available below. ⬇️

Here are your starters for the UNC women's basketball program as they take on No. 3-ranked UCLA! #GoHeels

Of COURSE Cade Tyson is off to a red-hot start for his new team. 🤦‍♂️ ⬇️

🚨 FLIPPED COMMITMENT ALERT!🚨 Bill Belichick and the Tar Heels are at it again, poaching another former Class of 2026 Penn State commit to add to their secondary unit. ⬇️

Caleb Wilson's NBA Draft stock is quickly on the rise! The five-star freshman is now being considered a top-five pick following his stellar start to his college basketball career. ⬇️

WAKE UP IT'S GAME DAY! We're in for a late-night treat, as two of the best teams in women's college basketball square off in Las Vegas! #GoHeels #BeatUCLA

24 Hour Zone! We have a BIG game in Las Vegas on Thursday night as Courtney Banghart and the Tar Heels battle No. 3-ranked UCLA. Our preview can be found below ⬇️

The UNC basketball program's performance against Radford was... less than Rad. Here are the lessons we learned from the non-conference bout. keepingitheel.com/lessons-lear...

The UNC basketball program won't let an uncontrollable setback keep them from getting a priority recruiting target on campus! Find out the latest development on five-star point guard Dylan Mingo. ⬇️

Despite leading his team in scoring, Luka Bogavac was NOT happy with his performance in the Tar Heels' victory over Radford. Hear what Bogavac had to say when he essentially put himself on blast. ⬇️

Your Keeping It Heel Player of the Game for the win over Radford is junior Jarin Stevenson. Stevenson's presence was missed when he was being evaluated in the locker room, but the veteran forward was able to return to the game and make a major impact on both ends of the floor.

If you love physical basketball with a ton of fouls and free throws, Tuesday night's game at the Smith Center was definitely for you! North Carolina found a way to secure a 15-point victory over Radford to improve to 3-0 on the early season. Our recap can be found below! ⬇️

Here’s your annual Caleb Wilson slam, courtesy of a Luka Bogavac lob pass.

Here’s your annual Caleb Wilson alley-oop slam.

Luka Bogavac makes his first collegiate start tonight against Radford. #GoHeels

Earlier today, Bill Belichick responded to the New York Giants head coaching rumors that are already flying everywhere. ⬇️

Maybe Hubert knew what he was doing after all? keepingitheel.com/it-only-took...

Thank you to all the courageous service men and women who have defended our freedom and our way of life. We appreciate the sacrifices that you and your families have made.

WAKE UP IT'S GAME DAY! The UNC basketball program returns to the court as they host Radford to continue non-conference action tonight at the Dean Dome. #GoHeels #BeatRadford

We're 24 hours away from tip-off! Coming off an outstanding victory over Kansas, the No. 18-ranked Tar Heels return to action on Tuesday night as they host Radford to continue non-conference action. Our preview ⬇️

The incredible start to Caleb Wilson's college basketball career continues! Find out what the five-star freshman accomplished that no other Tar Heel has since the 2019-2020 season. ⬇️

Movin' on up! ⬆️ Following their win over Kansas, the UNC basketball program took a massive leap in the latest AP Top 25 rankings. ⬇️

The answer to filling Seth Trimble's spot in the starting lineup might not be as easy as many think. The Tar Heels have a few options to explore. ⬇️

Seth Trimble's injury bears an eerily similar resemblance to a situation the Tar Heels faced during their last national championship season. Hopefully, the end result will turn out the same for this year's squad! ⬇️

Caleb Wilson took to social media to show great support for his injured teammate Seth Trimble. Wilson's posts are an example of how much the Tar Heels love their senior captain. ⬇️

Seth Trimble shared a pair of emotional posts following the reveal of his devastating injury, showcasing his positive mindset toward his team and his upcoming recovery process. ⬇️

Brutal news out of Chapel Hill: Senior captain Seth Trimble has suffered a broken bone in his left arm that will require surgery. More on this significant injury news below. ⬇️

Hubert Davis reveals just how impactful Caleb Wilson has been for UNC basketball keepingitheel.com/hubert-davis...

The UNC football program held on for a 20-15 victory over Stanford on Saturday afternoon. Here are some things we've learned from the win. ⬇️

RJ Davis put together a performance to remember in his NBA G League debut. ⬇️

The UNC football program wrapped up homecoming week in style, riding a strong second-half effort to defeat the visiting Stanford Cardinals. Our recap ⬇️

Jordan Shipp... 55 yards... TO THE HOUSE!

Gio Lopez connects with Davion Gause for the 20-yard score!