🚨 LAST CALL 🚨 Final chance to score 20% OFF sitewide. Use code SALE20 before it’s gone. SHOP NOW: https://bit.ly/49X60nq

The WM Phoenix Open is golf's biggest party—700,000+ fans, the legendary 16th hole, and zero inside voices. So we made the official sunglasses to match the energy. Introducing the WM Phoenix Open Fast Lanes. Make some noise: https://bit.ly/4teYtrK

Your future shades are calling ☎️ Score 20% OFF sitewide—just use SALE20 at checkout. Limited time, don’t wait. SHOP NOW: https://bit.ly/49X60nq

This is your sign! The 25% OFF sitewide sale ends tonight. Don’t be the one who missed it. Use code SALE25 before it disappears 😎 SHOP NOW: https://bit.ly/4sXvU1Q

This is not a drill 🚨 Our 25% OFF sitewide sale is happening right now—but not for long. Snag your favorites before everyone else does. Use code SALE25 at checkout. SHOP NOW: https://bit.ly/4sXvU1Q

Love is in the air, and so are some very giftable shades. ❤️ Check out our Valentine's Gift Guide, think bold frames, zero mush, and styles they’ll actually wear long after the chocolate’s gone. SHOP NOW: https://bit.ly/3NYdlKJ

Snow days just got an upgrade! Our Slingshot Snow Goggles are built to keep you Snow Ready from first chair to last lap. Crisp vision, all-day comfort, and yep… they come with a bonus lens so you’re dialed no matter what the forecast throws at you. SHOP NOW: https://bit.ly/4qvC8V3

Power. Speed. Fire. 🔥 The Limited Edition Year of the Fire Horse Fast Lanes bring fearless design and everyday durability together in one bold drop. Once they’re gone, they’re gone: https://bit.ly/49hBGSW

Take it back to 2016! Our second-ever Shark Week collabs, Thomas Sullivan Magnum watching over us, old Limited Editions—and yes, those Bald Eagle slippers that Ace is rocking. Some classics never miss. Hit us up in the comments if you were with us back then.

A note from our CEO:

Campeones on, wheels rollin’, style locked in. Congrats to Chris B. on being this weeks Knock Fan Friday winner! Tag us for your chance at getting featured on our feed and winning a free pair of shades. A new winner is selected every week!

Every 60 years, the Fire Horse returns—bold, untamed, unstoppable. The 2026 Fire Horse Fast Lanes feature translucent red frames, fire-wave detailing, gold prosperity emblems, and an inner mark: “Success upon the arrival of the horse.” Claim it: https://bit.ly/49hBGSW

Wrapping up 2025 by looking back at this years Limited Editions! A few are sold out, a few have limited stock — but every one was a one-time run. Let us know which LE stands out as your favorite? SHOP NOW: bit.ly/4pZnNjy

Happy holidays from all of us at Knockaround! We hope that Santa checked off everything on your wish list—and if not, there’s still plenty of time 😉

We hit up with the fine folks at the legendary Tom Ham’s Lighthouse in San Diego to show us how to mix up the perfect Dirty Martini to pair with our brand new Dirty Martini Limited Edition Songbirds. Get your shades now 🍸 --> https://bit.ly/4pEPGMZ

Three olives deep. Check out the Limited Edition Dirty Martini Songbirds, in translucent olive green with ruby and emerald garnish details. For the velvet hour and every hour after. Extra dirty, extremely limited. The bar is open. SHOP NOW: https://bit.ly/4pEPGMZ

Applications are officially OPEN for the 2026 Knock Squad! If you’re passionate about Knockaround, love creating content, want exclusive perks, and join a community of awesome people… this is your moment. Apply now: https://bit.ly/3Oi6IA5

Snow season is here—are your goggles ready? ❄️ Our Slingshot Snow Goggles keep your eyes covered, your style tight, and your adventures running all day long. Comfortable, durable, and built for mountain mayhem… all for under $100. SHOP NOW: https://bit.ly/3ZbxZuo

The Dream Returns: Cosmic Cotton is back on TWO new frames! We’ve revived the limited-edition pastel playland on Deja Views & Paso Robles. Our sold-out Premiums design gets a double comeback for our 20th Anniversary. Which dreamscape are you thinkin’? https://bit.ly/43gJiDK

Smiling's our favorite—especially when we're wearing these! NEW Elf Premiums are here and they're absolutely buddy-ful! (Get it?) Available now in both Fort Knocks and Premiums frame styles. SHOP NOW ❄️ : https://bit.ly/4nluKci

Hockey’s back, baby! 🔥 Time to hit the ice, light the lamp, and rep your squad in style. To celebrate, grab your official Knockaround NHL team shades at 50% OFF and show everyone who you’re rolling with this season. 👉 Shop your team now: https://bit.ly/3zCLQzU

Wrapped and Ready for the Holidays! ’Tis the season for festive shades like Santa Claus Premiums and Torrey Pines Sport & Fair Isle Paso Robles! Add our Wrapped and Ready sleeve for the perfect gift. 🎅 Shop the Holiday Gift Guide: https://bit.ly/3Lo79dR

We're gonna have the hap-hap-happiest Christmas with our new National Lampoon's Christmas Vacation Fort Knocks! Christmas light designs. Iconic Griswold family wagon. A hidden squirrel. And a Jelly of the Month Club pouch that's actually the gift that keeps on giving. SHOP: https://bit.ly/4qKrs5C

It’s Knock Fan Friday and we’re giving a big shoutout to some of our Team Knockaround runners taking on the New York City Marathon this Sunday! We’ll be cheering you on every step of the way! If you’re heading to the Expo, stop by booth #401 to snag some fresh Knockaround shades and say hi!

The dead have risen! Our spine-chilling Limited Edition that terrorized Fort Knocks is now haunting Premiums as part of our 20th Anniversary celebration. Complete with that signature Zombie Containment Area microfiber pouch! 🧠: https://bit.ly/4qoO8rK

Free shipping? Say less. For one day only, we’re covering the shipping on all U.S. orders. Just use code FREESHIP at checkout and you’re good to go. Time to grab those shades you’ve been eyeing! SHOP NOW: https://bit.ly/3LYPTsA

It's a celebration of life! Bring the party wherever you go with our vibrant Día de los Muertos Collection—bursting with color, sugar-skull flair, and bold energy. These shades aren’t just for the festivities—they’re made for living it up! SHOP NOW: https://bit.ly/3zz5psH

This weeks Knock Fan Friday winner is Eric — and he totally made our day. He spotted a youngster rocking some ill-fitting shades and decided to hand over a brand-new pair of Knockarounds to help the guy out. Make sure to tag us in your posts — we’ll pick one lucky winner each week to feature!

The fans have spoken! Here are the Top 3 NHL teams that reigned supreme this off-season. 👉 Swipe through the carousel to see if your team made the cut! Which team are you repping this season? Drop it in the comments ⬇️ SHOP THE COLLECTION: https://bit.ly/3zCLQzU

Weekend plans? Two wheels, good friends, and the open road. 🚲 Don’t forget your Knockaround shades—built for the ride, ready for the miles. Grab yours and let’s roll: https://bit.ly/3KEOHxj

Back from the Dead! 🧟‍♂️ Our Knock 'Em Dead design gets a 20th Anniversary resurrection on Premiums. They originally terrorized Fort Knocks before selling out – now they're back to haunt your Halloween! Same undead vibes, all new silhouette! --> https://bit.ly/4mUyiSC

Stylish sunglasses that won’t break the bank. Grab a pair starting at just $28—so you can treat yourself AND still look like a million bucks. 😎 SHOP NOW: https://bit.ly/47gHBrt

The life of a Knock fan 😎 If you’ve ever girlbossed a little too close to the sun, don’t worry—we packed the shades.

Shoutout to this week’s Knock Fan Friday winner, Keon! Nothing like logging some serious miles while rocking some fresh Knockaround shades. Want to be next? Just tag us in your posts showing off your sunnies for a chance to be featured and score a free pair. How Do You Knockaround?

Our fan-favorites are BACK! Best-selling Knockaround shades just hit the shelves again—grab yours now before they’re gone (again). SHOP NOW: https://bit.ly/3LYPTsA

From day one to year twenty, we’ve made a lot of friends along the way—fans, ambassadors, partners, and you. Thanks for rocking shades with us, believing in us, and helping us keep the good vibes rolling. How do you Knockaround?

The Limited Edition 20th Anniversary Fast Lanes Sport sunglasses are here—built on two decades of Knockaround style, adventure, and everyday cool. Supplies won’t last—grab your piece of Knockaround history today. SHOP NOW: https://bit.ly/4n5919f

26.2 miles. 5 boroughs. 1 pair built to go the distance. Official TCS NYC Marathon sunglasses—limited-edition Fast Lanes Sports with white frames, bold orange accents & “RUN 26.2” details. Lightweight, sweat-resistant & locked in from start to finish. 🏃‍♂️‍➡️ : https://bit.ly/3WhSu6Q

The TMNT shades just got more radical! 🐢 Same shell-shocking frames, now with 4 lens colors: Leonardo blue, Michelangelo orange, Donatello purple & Raphael red. Which turtle are you reppin’? Cowabunga, dude! 🍕: https://bit.ly/4fmRg1c

The wait is over—NFL Campeones have arrived! 10 teams, bold colors, & a frame built for game day. Whether you’re jumping through tables at the tailgate, waving towels in the stadium, or hyped up at home in front of the TV—rep your squad in style! 🏈 : https://bit.ly/4euTo6D

20 SHADES FOR 20 YEARS! We’re celebrating two decades of Knockaround by giving ONE lucky winner 20 pairs of sunglasses—including new releases, rare, sold-out Limited Editions and more! Head over to our Instagram for more details on how to enter!

The pearl is back! 🦪 Our luxurious Oyster design gets a 20th Anniversary makeover on Fast Lanes frames. They originally sold out on Paso Robles—but now's your chance for round two! Same sophisticated shell vibes, sleek new look! SHOP NOW: https://bit.ly/4mt6GEs

Knock Fan Friday is BACK! This week we’re stoked to feature Denise, who’s been tearing up the slopes in serious style. Want to be next? Just tag us in your posts rocking your Knockaround shades for a shot at scoring some free shades AND a feature on our feed!

We teamed up with our adventure-loving friends over at AllTrails to bring you a fresh pair built for the great outdoors. Designed for explorers, hikers, and weekend wanderers alike, these are the perfect companion for wherever your trail takes you. --> https://bit.ly/3Hp7P0T

📚✏️ Backpacks? ✅ Lunch packed? ✅ Knockaround shades? ✅ Send them back to school in style—with cool shades built for recess, field trips, and everything in between. Plus as an added bonus, get FREE US shipping on the house. Let’s do this. SHOP NOW: bit.ly/3HeIaYO

Our new Black Cherry Collection brings deep burgundy vibes and sleek chrome details to four of your favorite frame styles: Fast Lanes, Paso Robles, Deja Views, and Songbirds. Sweet, sharp, and totally fresh, this collection is ripe for the picking! 🍒 : bit.ly/3HbrzVA

We came. We saw. We Knock’d around 😎 Comic_Con was a blast—from incredible cosplay to epic Prize Drop moments, thanks to everyone who showed up and showed out. Shop Our Collabs Now: bit.ly/3H6LPYx

Look, up in the sky... it’s bold style from your favorite DC legends! From the strength of Superman to the shadows of Batman, the chaos of The Joker & Harley Quinn—our officially licensed DC sunglasses bring iconic characters to your everyday look. SHOP: bit.ly/40LrCxZ

To celebrate our Ice Cream Truck Collection, we rolled up in a real-deal ice cream truck and handed out some cool treats and even cooler sunnies at San Diego’s legendary Belmont Park—which just so happens to be turning 100 this year! SHOP NOW: bit.ly/45vKsMW

Zoinks! The gang's all here! Our Scooby-Doo Pacific Palisades capture the psychedelic spirit of the Mystery Machine with bright turquoise and lime green frames. These shades are perfect for mystery-solving missions or just looking totally tubular. bit.ly/3TWZjZE