Always a pleasure starting the work week by listening to the latest vinyl I picked up this weekend. 3 absolute gems.

Google Analytics 360 is going to integrate Meridian MMM, allowing "new signals in Google Ads to provide timely insights". It's hard not to think that this turns it into an MMM tool without TTP status...so something else. BTW, my custom Claude just confirmed it. 😁 #GoogleAnalytics #MMM

Briefing #Claude with a whiteboard to ask it to create a dynamic dashboard with Live Artifact and the Piano #Analytics MCP The details and the result here: www.linkedin.com/posts/mehdi-...

I'm so sorry, I don't understand how Claude can say that. It's really not fair for Google Analytics. Very welcomed new feature.

This is not an analytics reporting (...Magritte, get out of this body). But about the post-modern data stack, or how to build the digital analytics solutions of tomorrow... ..a glimpse into what a future digital analytics data stack output might look like. #DataViz #Analytics 1/6🧵

260 things announced at Google Cloud Next 2026 Google fully integrated stack for AI Agentic Era... From silicon to Agents cloud.google.com/blog/topics/...

Testing the freshly-released Live Artifacts by #Claude to create persistent live dashboards inside Claude Cowork Crazy how it is easy to create a UI to query data through a visual canvas. Another signal for a future with BI-as-code friendly data viz softwares. www.linkedin.com/feed/update/...

Testing the MCP of Piano Analytics (in private beta version) with Claude Desktop and discovering how it is easy and fast to generate stat assets, widened with 3rd party data (product pictures here) and respecting graphical guidances at the same time. mehdioudjida.substack.com/p/testing-th...

New Just-For-Fun Shared Report: "Data Studio" Vs "Looker Studio" with Google Trends data The story: www.linkedin.com/feed/update/... The report: datastudio.google.com/reporting/58...

Embarking on a long find-and-replace journey now that I've mapped out the action plan. A lot of steps involved because the digital ecosystem has become quite distributed. I'll be chipping away at it gradually, as it’s pretty tedious and I don’t want to put my other side projects on hold. 💪

Looker Studio becomes Data Studio...again (not a joke...It is sad that this even needs to be said) Here my take after reading the announcement www.linkedin.com/feed/update/...

My #LookerStudio custom viz for funnel charts. It was much needed, especially lately. here the first step of the project discovery funnel with some explanations. open.substack.com/pub/withlook...

Watching the latest episode of The Pitt, it's the first time I've seen a work of fiction featuring a story about ICE. I felt stunned, outraged, then saddened by the American reality being lived, & now being told.

Shapley value Viz with Looker Studio and GA4 connector (and without data preparation) 😎 An homemade solution as the first and second lines of investigation after a temporal anomaly detection. www.linkedin.com/posts/mehdi-...

Here I go again, crafting yet another way to compare two custom date ranges of Google Search Console within #LookerStudio. I've lost count of how many alternatives I've built... For my latest recipe based on sliders, first tests are promising, especially for short ranges. To be continued.

How beautiful! Such pure poetry delivered through impeccable storytelling and enhanced by splendid, often interactive, data visualizations 🥚👏👏👏

Looker Studio - New Release - Feb 5, 2026 Features details and my personal take open.substack.com/pub/withlook...

Finished the onboarding on Substack with 2 publications: - The "With Looker Studio" newsletter (migrated from Mailchimp) - "As we see it now" for fields of data & #analytics in general 2026 will likely mean less LinkedIn and more Substack mehdioudjida.substack.com

Diving into #ClickHouse & #Scaleway: My additional focus for 2026 🇪🇺 1/6

As we start this year, I wonder how far the President 🟠 of all Americans can go before global decision makers decide to invest their money elsewhere, rather than in US companies under the potentially devastating grip of a lawless unprincipled President. 1/2

Here a post for my next five years of social media history. Just in case I were to have the idea of going to the United States under Mr Orange's 🟠 administration. 🇪🇺

Insight Clips for your standalone data story telling A POC with #LookerStudio and Gemini 3 Pro All the story in the youtube description. Very fun to build 😛 youtu.be/nED4GODxQWY

Like every year at this time, cats are one step ahead. While humans are getting ready for Christmas, their cats are already kicking off the festivities. 📦 Next step: the gifts ribbons and the ornaments on the Christmas tree.🎁🎄

Started watching ⭐️Pluribus⭐️ last night After Breaking Bad & BCC, V. Gilligan has delivered again. A huge shock: an intriguing plot, humor, splendid direction with superb long takes, R. Seehorn acting 😍... For an obvious allegory for our constant hallucination in the face of the world we live in

New Shape Elements in #LookerStudio, noticed this morning, similar to Google Slide ones, including callouts.

After ytd's discussion with Myriam, I felt like creating my own version of the post's #dataviz. I'm not a fan of mirrored line charts 🤨🪞🤨 & that's putting it mildly. I understand why that choice is often made, so I implemented a toggle. 😁 Here the full story: www.linkedin.com/posts/mehdi-...

The first speaker names for @superweek.bsky.social 2026 have been announced on the official website. And my first reaction can be summed up in three words: "Ho La La" It’s shaping up to be an amazing edition! See for yourself! superweek.hu

Always surprised that SaaS services like G Cloud, A iCloud, or OpenAI don't make it easier to reduce the n of invoices through prepaid invoiced credits, or through annual billable contract. I don't want to go through intermediaries for that. "Here 50 euros and stop the micro invoicing"

🔵 Un grand nombre de médias américains et internationaux, dont le New York Times, Fox News, AP et l'AFP, ont refusé de signer un document du Pentagone établissant des mesures restrictives pour la presse, au risque d'y perdre leur accréditation. Le communiqué de l'AFP ⬇️

You can still join many good-looking folks and me for the virtual #PiwikPro Day next Tuesday. I will show you my free tool that turns Admins from Piwik Amateur to Piwik Pro! piwik.pro/piwik-pro-da...

My 11yo son came home from the school library with Orwell's Animal Farm. I told him every kid his age in USA should read it now. He asked why but I didn't want to spoil it. Later, he came back to me & said "I get it. The pig builds a dictatorship". Yeah, that’s what the pig is doing, I answered.

Lego decided to target the geeky clients in October. 🙋🏻‍♂️ Guilty! with two charges...pop culture and retro gaming.

Amazing graphic and interactive masterpiece on Reuters in the service of storytelling in investigative journalism. Kudos to Simon Scarr, Daniel Flynn & Rebecca Pazos www.reuters.com/graphics/SOU...

Found in a school-hosted yard sale in the neighborhood for 5 euros. Deal! (of course)

Discovering the channel performance reporting for Google Ads Performance Max A lot to say about this pseudo-sankey diagram, but because my opinion is completely biased when it comes to talking about the G Ads, I preferred to let Alan Grant to comment on these metrics moving in herds... #dataviz

#LookerStudio Release - September 11, 2025 ➡️ Deprecation & sunset of LS 🪦 Explorer ➡️ Links & images disabled for viewer-credential data sources ➡️ Pro feature: Scheduled reports increased to 200 ➡️ Modernized treemap chart ➡️ Partner connector additions The details www.linkedin.com/posts/mehdi-...

How about we talk about dashboarding & reporting in an analytics world where generative AI is everywhere? That's what I tried to do in this article: observations, reflections, requirements, and directions for solutions in one of the analytics disciplines. www.linkedin.com/pulse/envisi...

The European Commission has announced a fine of €2.95 billion against Google, despite threats from 🟠🏌 The EU executive deemed that the American tech giant had abused its dominant position in the online advertising sector. 🍿 www.politico.eu/article/eu-s...

#DataViz in Digital Analytics fields Just published my first post on LinkedIn Pulse, stepping back from day-to-day operations in tools to share some thoughts Envisioning a future where dashboards withstand the test of Generative AI in Digital Analytics www.linkedin.com/pulse/envisi...

Miam miam. I need this, in addition to the Game Boy and the Gizmo planed for October. #GeekyLegoRush www.videogameschronicle.com/news/a-lego-... brickset.com/article/1245...!

Lost time finding out that Reddit has the worst account & profile management imaginable. What a piece of crap.

August 2025 releases of Looker Studio You took some time off last weeks & didn’t keep up with the new Looker Studio features that were released? Here's a short summary! Small but welcomed additions to fine-tune your data viz. More details www.linkedin.com/posts/mehdi-... #LookerStudio #dataviz

Hack for #LookerStudio - HTML formatting & styles in text boxes ➡️ Prepare your HTML code outside of Looker Studio, then copy it in your Looker Studio text box for testing. Most of HTML tags are taken in account for rendering. More details www.linkedin.com/feed/update/...

Today was back to work, full of energy, new ideas, and fresh motivation 💪, while also bringing a new record 🎶 to the office. During my vacation, I was pleasantly surprised to discover that my favorite Ben Harper album had finally been reissued on vinyl: Diamonds on the Inside. So good!

After all the previous bad episodes about Microsoft... Now, we learn that the CEO & the leadership team of GitHub, acquired by MS in 2018, is leaving the ship. GitHub will now be directly controlled by Microsoft through the CoreAI division. Obviously sad for Github. www.theverge.com/news/757461/...

Je n’achète plus rien en points Relay depuis un moment…mais grâce à cet article, j’ai découvert de nouvelles marques à boycotter. Halluciné par l’ampleur du réseau. …plus un centime de ma poche.

iCarpet

#LookerStudio Release - July 24 2025 - Perf. optim. for BigQuery data sources - Highlight charts that apply your filter - Add report description - Alt. text for static images - A4 canvas sizes - Looker connector enhancements & new partner connectors All the details www.linkedin.com/posts/mehdi-...

#LookerStudio Pro – Conversational Analytics & Code Interpreter When Python and its libraries meet Gemini & Looker for data exploration and analysis. I've played with the features in preview for multiples generation prompted with natural language 🗣️🤖. www.withlookerstudio.com/blog/feature...