Tensions surfaced between reform, finances, targets, and demand; a 10 Year Health Plan impact assessment asked questions about the SPR; RNOH went live with Epic; and NI deployed bone x-ray AI with support from Sectra. Catch up in our newsletter digest: bit.ly/45I687K

As we head into a New Year, Highland founders Mark and Susan reflect on the #NHS and #HealthTech trends of 2025 and consider which of them are likely to be played forward into 2026. ➡️ Read more: lnkd.in/etre9af4

Fancy a new job? The DHSC is looking for a DDaT director on £285k. Catch up on the ad, the launch of the NHS Online digital hospital, Humber Health Partnership's decision to go with Dedalus' EPR, and the rest of 2026's NHS and digital health news in our weekly newsletter. bit.ly/3L7mEr3

It's the last Healthcare Roundup newsletter of 2025. As the festive season advances, catch up on a week that saw: resident doctors strike, Audit Scotland raise concerns about the NHS north of the border, and @nervecentresoftware.com secure another EPR win. bit.ly/48KYZWn

The single patient record is back on the policy agenda, and the Highland Advisory Board recently met to examine what comes next. ➡️ Read more in our latest article: lnkd.in/eDVRTxVk

This week’s Healthcare Roundup covers rising winter pressures across the #NHS, a government review into mental health, autism and ADHD services, and a series of notable developments in health tech. 👉 Read it here: lnkd.in/e2KjG9VV

Catch up on the week's #NHS and #HealthTech news in our Healthcare Roundup newsletter digest, and make sure you've got the intel you need to #FindConvinceAndGrow in #DigitalHealth. This week: an expensive medicines deal, another strike, fury on ED and corridor care, and winter worries bit.ly/3MkP0Oz

Nobody could miss the Budget this week. But what did it mean for the #NHS and #HealthTech? Catch up with our Healthcare Roundup newsletter digest. mailchi.mp/highland.hea...

Immediate opportunities for #HealthTech companies are emerging from NHS England’s new Medium Term Planning Framework. What are they? Can your company respond? Access our full analysis of what matters to the sector, available for free now: lnkd.in/eydChYju

#NHS England’s new Medium Term Planning Framework was released in November. For health tech companies, it acts as an indicator of priorities, pressures, and opportunities during the next three years. Read our summary of what you need to know here: ➡️ lnkd.in/eydChYju

Two interesting reports out from the Commons' public accounts committee and the Institute for Government on whether Labour's waiting list and NHS ambitions are being undermined by its own policies and over-reliance on unproven technology. Catch up in our Healthcare Roundup newsletter. bit.ly/4piQwyN

Highland brings together strategic thinking and strong sector experience to help #healthtech innovators differentiate, gain influence, and drive growth as the landscape continues to evolve. Ready to grow your market presence? 🔗 Visit highland.health

Strikes, a new trust type, mass redundancies, a big #CyberSecurity bill. It's been a busy week in the #NHS and #HealthTech. Catch up in our weekly newsletter digest, the (free! useful!) Healthcare Roundup, and make sure you're ready to #FindConvinceAndGrow. bit.ly/4oEKxEC

At Highland, we bring together sharp strategy and deep health tech know-how to help #healthtech innovators stand out, build influence, and drive growth in a fast-evolving landscape. Ready to grow your market presence? 🔗 Visit highland.health today

Catch up with the latest #NHS and #HealthTech news in our Healthcare Roundup newsletter. And while you're there, ask yourself a question: is my #PR and #marketing up to delivering in 2026, or do I need a growth partner. Answers in our new blog. bit.ly/4800hvX

Congratulations to this year’s #BBHAwards winners in the #healthtech categories!👏 🏆 Best Facilities Software: Airwave Europe – MyCareTV Advanced 🏆 Best Health Tech Deployment Hippo Labs – Proactive Care Automation The future of health tech is looking brighter than ever!

Earlier this year, our Content Director Lyn Whitfield had the honour of serving as a judge for the #BBHAwards. Today, we’re at the awards lunch, watching this year’s deserving winners take to the stage! 🏆 #HealthTech #DigitalHealth #HealthTech #DigitalHealth

Catch up with the #NHS and #HealthTech news you need to succeed in #DigitalHealth with our weekly newsletter digest. This week: NHS England issues three year plans with plenty of tech, but the Care Quality Commission raises concerns about community care and digital exclusion. tcm8knq-mrg.UEF8fed

Our deep understanding of the NHS and the wider health and care landscape means we know what it takes to drive meaningful growth for health tech companies. ➡️ To learn how our expertise can help you achieve impact and influence in a complex market, visit highland.health

For health tech companies, achieving sustainable growth takes more than a marketing plan, it requires a strategic, evidence-led approach. 🌐 Learn how we can help you find, convince, and grow your market at highland.health #HealthTech #DigitalHealth #MedTech

Catch up on the week in the #NHS and #HealthTech in our weekly newsletter, the Healthcare Roundup. Our intel keeps you up to date on the challenging but rewarding world of #DigitalHealth, so you can #FindConvinceAndGrow your business. Plus: a report from HETT Show 2025. bit.ly/46UDotA

Catch up with the latest on our new identity and the week's #NHS and #HealthTech news in our weekly newsletter, the Healthcare Roundup. This week: HETT and lots of #EPR news as the end of frontline digitisation comes into view. bit.ly/43frO9Z

All set for day two at #HETTShow and Hamish is all set - badge on and job title proudly displayed! 🐂 Looking forward to another busy day of conversations and connecting with teams focused on growth and innovation across digital health. Be sure to say hello if you spot us! 👋

A fun moment at HETT Show, as Mark and #Hamish stopped by the RDP Health stand to say hello. Great to see so much energy and creativity across the exhibition floor! #HETT25

At Highland, we go beyond traditional PR and marketing. We help health tech innovators find their market, convince their audiences, and grow their business - with strategic insight and measurable results. Find out how we can help your business grow at: highland.health

In a special address to HETT Show, health minister Dr Zubir Ahmed has told attendees he is "restless for change" and we should be too. Lots about the 10 Year Health Plan and national programmes. Watch out for our write up.

Our chief executive Mark Venables is ready fot HETT Show 2025. Say hi if you see us (and Highland Hamish)

#HMHamish is on his way to @HETTShow, after his essential coffee stop! ☕ We’re excited to spend the next couple of days connecting with healthcare and technology leaders. If you're attending, be sure to come and say hello!

Last week, Highland launched a refreshed identity and a new approach for helping health tech companies find opportunities, convince audiences, and grow their markets. See how we’re helping clients succeed ⬇️ highland.health/insights/hig...

Lovely new Highland branding for our weekly newsletter, the Healthcare Roundup. New look, but the same essential digest of the #NHS and #HealthTech news shaping our sector, plus unmissable blogs and commentary. Take a look... bit.ly/4nS8kkl

Thank you to Hospital Hub for covering our journey and this exciting new chapter as we help innovators find opportunities, convince decision-makers, and drive growth in a new era for health tech. 👉 Read the full article here: hubpublishing.co.uk/highland-to-...

Highland’s refreshed identity reflects that we’re more than a marketing agency - we’re a growth partner helping innovators find, convince & grow their markets. Read our blog by CEO Mark Venables on Highland’s new approach to driving health tech growth: highland.health/insights/hig...

A sharp focus in helping health tech companies find market opportunities, convince target audiences, and drive growth. That’s reflected in our new identity, Highland. 🌐 Find out how we can help your business grow on our new website: highland.health

The NHS is known for its complexity. Ever wondered how an international company can execute a successful #MarketEntry and then succeed within it? Dive into Parsek's story and uncover the lessons and insights from their journey with us. 📖🔍 ➡️ bit.ly/3L9umgY

Discover how one Highland Marketing client achieved a first-of-its-kind ICS-wide contract and garnered substantial NHS interest. A must-watch for anyone in health tech. Check out the full video 👉 bit.ly/484esyD?utm_source=b... #HealthTech #ICS #NHS #DigitalHealth #InnovationInCare

🚀 Ready to elevate your health tech marketing ? It's time to strategise, optimise, and maximise your ROI! Let's cut through the noise together and get your innovation the attention it deserves. bit.ly/health-tech-marketin... #HealthTechMarketing #Innovation #ROI #NHS

It's back to the Noughties in the Healthcare Roundup newsletter this week, with the return of a national ID card and a single patient record. Catch up on the week in the #NHS and HealthTech: bit.ly/3KnAe8P

Health tech companies don’t just need marketing - they need partners who help them find, convince, and grow. Highland’s refreshed brand reflects this focus. Coming soon.

💡 Looking to make informed business decisions? Our market analysis service offers comprehensive insights tailored to health and tech. From competitive landscapes to emerging trends, we've got you covered. Learn more about our services: bit.ly/3Qui7zc

💡 Content is king, but relevance is queen! Learn how to craft content that not only engages but also ranks. Our top 5 #SEO strategies for health tech companies are game-changers. highland-marketing.com/blog... #ContentMarketing #HealthTech #NHS

🚀 VR solutions thrive with health tech marketing Explore our case study to see how VR-EP, with Highland Marketing's help, enhanced their VR health tech solutions through effective branding and targeted campaigns. 🔗 bit.ly/4c4LQqd #HealthTech #MarketingSuccess #NHS

Dr Ratnarajah and Steve Barnett explain how C2-Ai’s technology secured an ICS-wide contract and helped reduce NHS waiting lists. Hear how they built awareness through human stories and clinical achievements. Watch here 👉 bit.ly/4eoOCI1?utm_source=b... #HealthTech #NHS

🚀 Ready to elevate your health tech marketing ? It's time to strategise, optimise, and maximise your ROI! Let's cut through the noise together and get your innovation the attention it deserves. bit.ly/health-tech-marketin... #HealthTechMarketing #Innovation #ROI #NHS

It's Friday, it's our weekly newsletter, the Healthcare Roundup. Catch up with the last seven days in the #NHS and #DigitalHealth and check out our preview of this year's HETT Show at ExCeL London. We're going: are you?! bit.ly/48kQdOQ

Become crisis-ready and fully equipped with effective response plans. Benefit from expert communication strategies designed to manage crises swiftly, maintain trust and protect your reputation. bit.ly/4d9BlSH #CrisisComms #DigitalHealth #HealthTech #Medtech #NHS

What makes a true thought leader? This article delves into the qualities and steps needed to become a recognised expert in your field. Join the discussion and share your insights on thought leadership. ➡️ bit.ly/3OhaHgh #LeadershipDiscussion #ExpertiseBuilding #NHS #HealthTech

📊 Driving webinar engagement 📊 Find out how Buddy Healthcare and Highland Marketing used strategic promotion to enhance webinar outcomes. bit.ly/4azq6RP #NHS #marketing #HealthTech

The Russell-Cooke Silicon Cup Regatta sets sail today, celebrating its 25th anniversary as the UK’s leading IT sailing event. Our boat is ready, and Hamish and crew are prepped after the safety briefing. Here’s to a great couple of days on the water! 🌊

🎯 Unlock fundamentals of effective communications Check out our insightful free short course on how to craft compelling PR campaigns, share innovation stories, and enhance your reputation in the health tech sector. Kick start your learning now 👉 bit.ly/4ex4DvD

🚀 Ready to elevate your health tech marketing ? It's time to strategise, optimise, and maximise your ROI! Let's cut through the noise together and get your innovation the attention it deserves. bit.ly/health-tech-marketin... #HealthTechMarketing #Innovation #ROI #NHS