We are one step closer to AI Mode becoming Google's default search mode. Now, on mobile, you can ask followup questions to AI Overview responses. AI Mode expansion is one of the 6 things on the horizon to watch for. More here: lnkd.in/ehkA5pJV #ai #google #search #seo #aeo

These are the biggest changes coming to Generative Search over the next 12-24 months — and what they mean for brands and consumers. #seo #geo #aeo #marketing #genai #google www.linkedin.com/pulse/leadin...

Personal Intelligence is now in AI Mode. Users can now connect Gmail and Google Photos to personalize AI Mode. If you get a promo email from a brand with 20% off mens shirts, and ask AI Mode for recommendations, will that email influence the response? Is email marketing the new #SEO?

Google this week

Funny how sometimes you just notice something that's probably been there for years. I just realized the "o" that corresponds to the page you are on turns blue.

This Syracuse artist thinks big. In the winter, the snow-covered city is her canvas #art #creativity #community www.instagram.com/reel/DS3WFBD...

One of the biggest risks AI introduces is its inherent bias toward controversy. Once a brand crisis is widely distributed across news, social and search, it becomes part of the data layer AI relies on, making it much harder to control the narrative. www.marketingdive.com/news/how-gen...

So far my birthday presents this year included a faucet repair and Grand Jury duty. I guess things can only improve from there, right?

Google Discover Testing Top Searches Widget Which Leads To AI Mode www.seroundtable.com/google-disco...

SEO before the internet

I've been on the "LLMs don't use schema" side of the fence historically because they don't "read" it while visiting your website. But that doesn't mean schema can't help LLMs understand your brand — especially same-as schema.

First, I agree. 👏 But, many CMS platforms automatically create the file. So it’s possible that the majority of sites that contained the file in the dataset were not optimizing for LLMs (or even doing SEO) Which would explain why they weren’t showing up

You definitely cannot manufacture Trust 👇

And so it begins. This is the foundation of paid ads in AI Mode. I wouldn't be surprised if AI Mode was the default search mode in Google within six months. blog.google/products/sho...

Just leaving this here.

Shoveling fresh snow covering a layer of blood red Japanese maple leaves at night is a gruesome scene

Too many AI visibility tools offer high-risk automated recommendations. 👇

Photos from my backyard today… fall is fleeting. Gotta catch the color while it lasts

Happy Halloween everyone!

Reddit doesn't appear very often on the first page of Google when you search a brand by name. But when it does, it's incredibly negative. #brand #reputation #google #search

So who else is going to MozCon NYC in November? I’d love to catch up! #seo #mozcon

ChatGPT recommending a brand because it was included in a top 10 list published by the same brand.

I’m thrilled to share that I’m stepping into a new role as Senior Brand Marketing Analyst at Terakeet! This new position leverages my obsession with brand and consumer insights, and it incorporates everything I love about marketing — curiosity, exploration, and collaboration!

Generative search is the new dark social. These hyper-personalized conversations lead to powerful recommendations that drive consumer behavior. Brands need to tap the line to understand how they can influence these responses

What I learned from 30 days of vibe coding. 1. Devs aren't going anywhere. AI can absolutely help you bring your vision to life without knowing how to write a single line of code. But it can't create a secure, bullet-proof app the way a battle-tested developer can.

We're in a time of rapid technological advancement marked by a surge of new AI-powered startups. Constantly evaluate your business priorities and choose the partners that best support your needs. www.inc.com/john-brandon...

Anyone else been getting cold emails that scrape your LinkedIn “about” information and turn it into a sales pitch using AI?

Blasting through some serious vibe coding sessions today. 💪💪💪

Anyone get access to comet yet? www.perplexity.ai/comet

“We’ve found that people really prefer links that have more context about what they’re clicking and where they go” — Google, 2025 No shit.

I just realized you can whisper dictation to Siri

Maple ice cream with bacon. 🥓 🍦

ChatGPT 5 give us access to PhD level intelligence in our pocket Yet, robots still can’t slice a hotdog bun New England style

Google is basically like a mall food court that’s praising itself for opening up new restaurants, but it’s giving away unlimited free samples at the door.

For all the problems AIOs have, they're quite useful for wine tasting notes. Instead of one person's perspective, you get an aggregate perspective on the flavor profiles. They're pretty subjective anyways, so accuracy isn't an issue. It's more about getting an impression.

For my SEO friends who are also Zelda fans, did you know Google is having some fun when you search the names of the recently announced stars of the upcoming Zelda film? Google this: Benjamin Evan Ainsworth

According to Google's AI Mode, your next doctor may just be a hippo.

Big news for search today. Perplexity and open AI just announced their own web browsers to compete with chrome. techcrunch.com/2025/07/09/p... www.reuters.com/business/med...

June 2025 core update - Released the June 2025 core update . The rollout may take up to 3 weeks to complete. (source) #SEO

Alligator party 😏

OMG. This is a real thing youtu.be/eoAUHM7O6V8?...

Just me, or is it nuts that Google won't allow you to save your brand color palette to your profile so whenever you create a new doc or sheet, your brand colors are always available?

Nailed it.

This 👇

Great thought leadership piece by Ziptie about query fanout and ranking in generative search. ziptie.dev/blog/seo-sti...

In new court documents, OpenAI describes plans to evolve ChatGPT into an “AI super assistant that deeply understands you and is your interface to the internet.” www.tomsguide.com/ai/chatgpt-f...

Is generative AI causing a spike in brand search? Google Trends shows a surge in searches for insurance by vehicle type that aligns with the launch of SGE and AIOs. This is just one example of users seeking more specific information personalized to their own needs.

Come for a walk in the woods with me…

Twitter doesn’t even work anymore.

What does the future of SEO look like in a world of AI-generated answers? We'll be tracking and optimizing mentions against new metrics, including... - prominence - coverage - quality - sentiment - accuracy Like it or not, SEO metrics are moving closer to brand and PR metrics. Don't miss the train